Friday, April 13, 2012

Screening Success & More

The total revenue earned for Episode 7 at the April 12 screening was (drum roll, please!): $221

With the ticket sales paying for the theater in its entirety, we are able to put the full $221 toward the Episode 7 goal bringing the total needed for the episode to only $229. Incredible work, everyone!

Overall, despite the wild curve balls we were thrown at the last minute, the screening was a resounding success. The audience was receptive and full of praise and the cast and crew in attendance were delighted. One of the twists of the night was a chance to see Episode 4 and Episode 5 uncut and in their entirety. This was a real treat for me as Episode 4 is my personal favorite.

Other treats included selling out the four mini book light, flash drive B.O.O. models and both the coral tie-dye plush krakens... plus a great many marshmallow kraken snacks :) At Kristie and Ryan Gronberg's advice, we'll be adding the B.O.O. models to the website store in the coming weeks as well as a new and improved version of the plush kraken.

To come back around to the Episode 7 funding goal, let me point out to everyone that our website funding widgets have changed. As we all know, we only need to raise $500 per episode with the remainder of the funds (about $1500) provided by our angel investor, Anne. Her stipulation is simple: We have to raise the $500 before she makes a donation triple the size. This shows her the interest in the episode and all of our dedication to the series.

But Anne has revised her guidelines to make the series even more viable -- meaning, we can take each episode farther and on a schedule. Anne will now donate her funds as soon as the script is written. We can then shoot the episode, begin to produce the DVDs and bound scripts, create the captions, buy any stock footage and effects, and much, much more.

What will happen when the $500 funding goal is raised? The episode will post online -- free in HD for everyone.

Okay, actually, the episode will post just seven days after the goal is raised -- because the final steps will be paid for in full at the point of the goal being met.

So... if you look at the funding widgets at the website, you'll now see new information. The episode's wrap date (when it's done shooting). Any time after the episode wraps, an episode can reach its funding goal and post online in seven days or less. If the episode funds BEFORE the wrap date, that just means it will post seven days after the wrap date.

I think this is great news and an amazing opportunity for all of us. I hope everyone else is as excited as I am. We're really showing our investors that they can trust us to stay dedicated and stay focused on delivering the best episodes we possibly can -- episodes that are better each time.